Pay-Per-Click Ad Management Specialized Packages

Boost conversions and maximize return on investment with our advanced pay-per-click advertising services, expertly managed to deliver optimal performance.
Infrastructure Tech Services logo - digital marketing and website solutions for construction and manufacturing

Pay-Per-Click Ad Management

Crafted for Your Success

Business

This foundational package focuses on establishing a solid PPC presence, driving targeted traffic, and generating leads with efficient ad spend. Ad spend up to $5,000.
Investment:

$1,998

/Monthly

Core features, streamlined package.

  • Targeted Ad Campaigns:

    Creation and management of ad campaigns focused on core services and products.

  • Keyword Research & Selection:

    High-impact keyword identification."

  • Ad Copywriting:

    Compelling ad copy creation.

  • Analytics and Reporting:

    Monthly reports on campaign performance, including clicks, impressions, and conversions.

  • Local Ad Targeting:

    Geo-targeted ads to capture local business attention.

  • Ad Schedule Optimization:

    Peak-hour ad scheduling.

  • Advanced Fraud Protection:

    Ensure your ad budget is spent on genuine customer engagement.

Infrastructure Tech Services logo - digital marketing and website solutions for construction and manufacturing

Pay-Per-Click Ad Management

Crafted for Your Success

Enterprise

The Enterprise PPC package delivers aggressive ad strategies and custom analytics, driving superior ROI for large-scale businesses. Ad spend up to $10,000.

Investment:

$3,998

/Monthly

Core features plus aggressive strategies.

  • Advanced Keyword Strategies:

    Utilizing long-tail and highly specific keywords to capture niche markets and reduce competition.

  • Comprehensive Campaign Management:

    Multi-platform B2B campaigns, including Google Ads, Bing Ads, and LinkedIn Ads.

  • Custom Landing Pages:

    Tailored conversion-focused pages.

  • Competitive Analysis & Monitoring:

    Continuous competitor analysis.

  • In-depth Analytics & Optimization:

    Advanced performance insights.

  • Advanced Bid Management:

    AI-driven bid optimization.

  • Account-Based Marketing (ABM) Campaigns:

    Company-specific targeting.

Infrastructure Tech Services logo - digital marketing and website solutions for construction and manufacturing

Pay-Per-Click Ad Management

Crafted for Your Success

eCommerce

This package leverages the Enterprise features and further specializes in product promotion, shopping ads, and conversion rate optimization. Ad spend over $10,000.  Then 20% over $15,000.
Investment:

$5,998

/Monthly

Enterprise features plus strategic product ads.

  • Product Listing Ads (PLAs):

    Management of shopping campaigns in Google Ads and Bing for product-specific advertising.

  • eCommerce Platform Integration:

    PPC integration with eCommerce.

  • Dynamic Remarketing:

    Tailored product remarketing.

  • Advanced Reporting for eCommerce:

    Detailed performance analysis focusing on sales, revenue, and other key eCommerce metrics.

  • International Market Targeting:

    Expand your reach by targeting ads to international markets,.

  • Seasonal and Promotional Campaigns:

    Strategic campaign timing.

Infrastructure Tech Services - digital solutions for construction, industrial, and manufacturing sectors

Tailored PPC, Meaningful Outcomes. A Commitment to Excellence

Your PPC campaigns are managed with the same care and precision as if they were my own. Every ad dollar is strategically invested to reach the right audience and drive meaningful growth for your business. My goal is simple: to ensure your campaigns deliver measurable success and fuel your long-term prosperity.

Your Questions Answered

Frequently Asked Questions

Strategy

How do you ensure that PPC ads reach the right audience?
Our campaigns are data-driven and user-focused. We use precise targeting methods including keyword selection, demographic data, user interests, and behavior targeting to place your ads in front of the right audience, maximizing both reach and relevance.
What is your strategy for bidding on keywords?
We use a mix of automated and manual bidding techniques, informed by real-time analytics, historical data, and competitive analysis. Our goal is to secure the best possible position for your ads at the most efficient cost.
How do you approach budget allocation and management for PPC?
approach budget allocation with a performance-focused mindset. By analyzing campaign data, we distribute your budget to target the most profitable segments, whether that’s specific keywords, times of day, or demographic groups. Our proactive management ensures we’re maximizing efficiency and scaling up the most successful elements of your campaigns.
How do you stay competitive with PPC when bidding in a saturated market?
In saturated markets, we focus on differentiators like ad quality, relevancy, and landing page experience to achieve a competitive edge. We use strategic bidding, leverage ad extensions, and optimize Quality Scores to ensure your ads stand out, even in the most competitive arenas.
How do you stay competitive with PPC when bidding in a saturated market?
In saturated markets, we focus on differentiators like ad quality, relevancy, and landing page experience to achieve a competitive edge. We use strategic bidding, leverage ad extensions, and optimize Quality Scores to ensure your ads stand out, even in the most competitive arenas.

Performance

How do you measure the success of a PPC campaign?
We focus on measurable outcomes and key performance indicators that align with your business goals. This includes tracking click-through rates, conversion rates, quality score, and return on ad spend. Our transparent reporting allows you to see the direct impact of your investment.
How do you track conversions from PPC ads?
We set up detailed conversion tracking within your PPC campaigns to monitor actions taken by users. This tracking, integrated with analytics, provides insights into user behavior and the effectiveness of the ads, enabling us to optimize for better results.
What kind of ROI can I expect from my PPC investment with your agency?
While the ROI can vary depending on multiple factors like industry, competition, and ad spend, our tailored strategies are designed to maximize your returns. We focus on cost-efficient bidding, high-quality leads, and conversion optimization to ensure your PPC investment yields profitable results.

Reporting

How transparent are you with data and reporting for PPC campaigns?
Transparency is a cornerstone of our client relationships. We provide clear, concise, and regular reporting on all aspects of your PPC campaigns, including ad spend, performance metrics, and strategic insights.
What tools do you use for PPC management and analytics?
We leverage industry-leading tools such as Google Ads Manager, SEMrush, and Adobe Analytics to manage campaigns and track their performance. These tools enable us to make informed decisions and provide you with in-depth reporting on your campaign’s success.
Do you provide detailed reporting on ad spend and performance?
Yes, our detailed reporting includes a breakdown of ad spend and performance across all campaigns. We ensure you understand where every dollar is going and how it contributes to your campaign goals. Regular reports and insights will keep you informed and in control of your PPC investment.

Implementation

How do you handle click fraud and ensure budget is not wasted?
We actively monitor your campaigns for click fraud using advanced detection software. By identifying and filtering out invalid traffic, we ensure your budget is spent on genuine prospects. We’re also proactive in adjusting campaign settings and using platform tools to mitigate the risk of fraud.
What platforms do you run PPC campaigns on?
We’re proficient in managing campaigns across all major PPC platforms including Google Ads, Bing Ads, Facebook, Instagram, and LinkedIn. Our multi-platform approach ensures we can engage with your target audience wherever they are online.
Can you integrate PPC advertising with my other digital marketing efforts?
Absolutely, we believe in a holistic digital marketing strategy. We’ll integrate your PPC advertising with SEO, social media, email marketing, and any other digital efforts to ensure a consistent and unified approach that amplifies your brand message and drives conversions.
How quickly can you launch a new PPC campaign?
We can launch a new PPC campaign within a matter of days once we have a clear understanding of your objectives, target audience, and creative assets. Our streamlined processes ensure that we move quickly without compromising the quality or strategic foundation of your campaigns.

Ready to Maximize Your ROI?

Our tailored PPC strategies and transparent pricing are designed to deliver results that matter. Let’s create campaigns that drive meaningful growth and ensure every ad dollar works hard for your business. Book a consultation today and take the first step toward your most effective PPC campaign yet.